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Articles written by the First Look team.


Waiting for perfect means not starting...

Published by Ken Nunes on 08/10/2017

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I have long been an avid reader of Seth Godin, in fact since his excellent PERMISSION MARKETING (1999) and UNLEASHING THE IDEA VIRUS (2001).
Seth has an excellent blog, where he posts thought provoking issues every day. The issues are inevitability from a marketing perspective, although it’s very easy to relate to the day-to-day difficulty of getting our individual messages across to a Client, boss or maybe the Team of people we are working with.
On the 2nd October 2017, Seth seemed to be talking directly to me:
"You're doing it wrong"
But at least you're doing it.
Once you're doing it, you have a chance to do it better.
Waiting for perfect means not starting...
Speaking from the perspective of the ever increasing utility (electricity and water) and maintenance costs, as a school administrator, it’s often hard to see the proverbial “woods for the trees” and there is always a very good reason for doing nothing:
  • We understand the problems our school has, but we have no money to fix them.
  • We understand there is a problem, but we don’t know how to start to resolve them.
  • We have the data but we don’t trust it.
  • We made the proposal to the SGB but it wasn’t approved.
The list of reasons for not starting is seemingly endless. And who can possibly blame you? After all, you are a teacher not an electricity and water or building maintenance expert!!!
On the other hand, it would seem logical that the custodians of your school (the DoE, DPW, DID, DBE) should be providing a clear set of rules, together with a clear set of guidelines of where to get help, technical assistance, resolve Municipal Billing problems, funding, etc, which would then enable you, as the school's administrator, to properly manage the buildings.
Of course, that would be perfect…but as Seth suggests: Waiting for perfect means not starting… :)

There is indeed an awful lot that schools can do to help themselves...no cost or low cost understanding of the ever increasing costs of Electricity & Water is a solid first step.
The need for efficiency and cost reduction is important to schools and Suntricity is here to help you every step of the way. Please contact us on 011 534 8695 or by e-mail: mail@suntricity.co.za